More Than a Home: Brittany and husband Built a Life and a business in Caledonia
Brittany’s journey shows how Racine County’s supportive network helps small businesses—and families—take root and thrive.
Brittany’s journey shows how Racine County’s supportive network helps small businesses—and families—take root and thrive.
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The Greater Racine County (GRC) initiative is dedicated to showcasing the abundant opportunities available for individuals, families, workers, and employers looking to establish roots in Racine County. Through strong community partnerships with municipalities, businesses, educational institutions, civic organizations, and the Racine Community Foundation, GRC promotes the region’s many advantages.
Marketing our community requires continual investment to share and reinforce the value of living and working here to existing and future Racine County residents. Since its launch in 2019, the advertising campaign tallied over 18.5 million impressions and attracted more than 239,000 website users.
RCEDC partnered with local companies to develop, implement and manage a digital advertising campaign, targeting primarily qualified audiences in Northern Illinois. The campaign delivers messages of high quality of life and career opportunities with the goal of bringing more people to Racine County to meet the talent needs of our employers.
Racine County tourism created videos to recognize and promote the unique elements of Racine County’s communities.